Knowledge Center
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How can I build an email list of 10,000 subscribers within 6 months?
It’s important to point out that more than to build an email list of 10k subscribers, you must focus on achieving targeted subscribers. To do…
Does B2B Email Marketing Still Impacts Key People?
The short answer is: YES. Key people in B2B organizations still open, click and convert using Email Marketing. The long answer is: YES, but you…
Safe Harbour no More
Wait… it’s not World War III coming up. But there’s no safe harbour anymore, and it needs a considerable amount of work which can be…
How Teaching, not Selling is the new (really??) Sales Machine!
As I was thinking about this topic while checking my LinkedIn notifications, there’s a new post from Chris Brogan already claiming that teaching is the…
Here’s a Simple 5 Steps Workflow to Convert Subscribers into Real Customers
I’m drinking coffee, reading emails and answering the most urgent ones. I carefully filter every single one into a different priorities checklist. So, inbox zero…
Don’t be That Guy
It’s Holiday Season, and no matter what religion you’re into or even if you’re atheist, this is a time you enjoy spending with your family…
We’re not the Cab, We’re the Savvy Cab Driver that drives You Fast and Safely to your Destination
You must have met that savvy Cab Driver who knows every shortcut and street in a busy city. The one that saves you from traffic…
Why do you want an Email List anyway?
This week when I was giving support to a potential client by Skype, we’ve discussed Email Lists, obviously. I questioned why he would want an…
How to Create a Cross-Channel Campaign Doomed to be a Success
When we deal with our client’s needs, we usually dedicate our time to cross-channel communication strategy. Since we live in an aggregated world with several media…